Maximizing Any Personal Injury
Verdict, Including Soft Tissue Cases

April 18, 2013
1:00 pm - 5:00 pm
Bally's Atlantic City
Atlantic City, NJ

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MCLE Credits




Earn 4.50 Credits

Earn 4.50 Credits

Earn 3.5 Credits

Program Presenter:

To Be Determined

James B. Lees, Jr., Esq.

Hunt & Lees
Charleston, WV


Michael S. Raff, Esq.
Raff & Raff
Paterson, NJ

Join nationally recognized trial lawyer and consultant James Lees for a private seminar on how to maximize your jury verdicts in a variety of cases from soft tissue injury to product liability to accident and malpractice cases.  Mr. Lees has tried over 250 jury trials to verdict and conducted over 800 focus groups nationwide as he continues to fine-tune the psychological persuasion strategies that result in greatly increased jury verdicts for his clients and for the clients of those attorneys he works with.

Using the Overcoming Jury Bias tools and the latest research in psychology and communication Mr. Lees will lead participants in a step-by-step approach to learning to create the perfect litigation strategy for your next trial.  Included in this private one-of-a-kind seminar are:

 •  Lessons on the power of ANCHORING so as to eliminate the introduction of medical bills
and expenses at trial in order to greatly increase your jury verdicts.
 •  Using FUNDAMENTAL ATTRIBUTION as a means to make juries love your client and
hate the defendant.
 •  Learn from Steven Spielberg movies and other mediums on the use of SEQUENCING to greatly enhance the value of your case.
 •  Hear and see examples of the power of NORMATIVE BELIEF THEORY in framing your case to maximize the value of the loss of your client in your next trial.

Mr. Lees is a frequent lecturer and teacher of trial tactics and persuasion strategies throughout America. In addition to his own national trial practice Mr. Lees regularly consults with attorneys to help them develop winning strategies for their cases.  Join Mr. Lees at this unique opportunity to learn how to dramatically increase the jury verdict in your next trial.

ABOUT THE SEMINAR: The Boardwalk Seminar® 2013 consists of 26 separate seminars running concurrently to each other. The advantage of this unique format is that you may move from seminar to seminar, hearing different topics as desired and thereby creating a seminar tailored to your specific needs.

* * * Special Offer * * *
Join NJAJ & Save $300 on Boardwalk Seminar® registration.
If you join the New Jersey Association for Justice when registering for the Boardwalk Seminar® 2013 you will receive the Member registration fee ($200 less than the non-member rate) and as a part of this special offer you will receive an additional $100 off of the registration fee. Join NJAJ.

FEE for:



Additional Attorneys:


Public Service Attorneys: (defined as practicing exclusively as an employee of any public entity of the State of New Jersey, or the Federal Government)


Legal Secretaries:

(Full Program)
(One Day Only)

(Full Program)
(One Day Only)
Paralegal Students: (One Day Only)
(includes Thursday or Friday breakfast, lunch and seminar materials)


Judicial Law Clerks:


Law Students:


Full Time Judges:


Full Time Law School Professors:



Full Time Judges, Judicial Law Clerks,
Full Time Law School Professors & Law Student Members

Registration is complimentary for seminar.
Pre-registration is required to determine expected attendance.

 This program has been approved by the Board on Continuing Legal Education of the Supreme Court of New Jersey for 4.50 hours of total CLE credit.

Of these, 0.0 qualify as hours of credit for ethics/professionalism, and 4.50 qualify as hours of credit toward certification in civil trial law.

NJAJ Goes Digital...
The seminar course materials will be online for attendees to download on April 12, 2013.
Each registrant will receive a CD-ROM containing the course material onsite.

Onsite/Door Registration:
An additional $25 will be added to all program fees for onsite registration.


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If you have a disability that will require special assistance or services,
please send a letter describing your needs.