Boardwalk Seminar 2025
Unspoken Assumptions and Impaired Attention:

 SEMINAR

Did you know there are 10 unspoken assumptions that could shape how up to half of your jurors approach their role? Each one can either make or break your client’s case. Want to uncover what they are and how to craft your case story to align with them?

But that’s not all…

Your entire career will be shaped by a growing challenge: The 3 key ways jurors' ability to focus is already impaired—and it’s only getting worse. How can you ensure jurors truly absorb and act on your carefully constructed case story when they’re only receiving fragments of it?

What if you could learn how to adapt to their attention inevitably drifting?

This program dives deep into the tools and strategies proven by research and real-world trials to help you develop and deliver case stories that resonate in today’s high-distraction, post-truth decider environment. The stakes are high, but the potential rewards for mastering these skills are even higher. Are you ready to meet the challenge?

Eric Oliver has a national trial consulting practice with over 40 years’ experience working with and training trial attorneys. He has been integral to the successful resolution of thousands of cases and has helped produce several first-of-their-kind outcomes. You’ll find his clients in the nation’s top firms and the most dynamic solo practices.

Eric’s specialty lies in how persuasion and perception of facts affect legal decision making. When attorneys begin giving equal effort to presenting a well-developed case story effectively, decision makers (both in and out of the jury box) usually end up leaning their way. And given the fact that 95% of civil cases never reach a jury trial, Eric makes certain that his attorney clients are still prepared with compelling stories and persuasive skills to successfully influence judges at the bench, mediators, arbitrators, and other attorneys. 

Eric is the author of four books on legal advocacy, including, Persuasive Communication; 25 years of Teaching Lawyers (2009) and Facts Can’t Speak for Themselves: Reveal the Stories that Give Facts their Meaning (2005); and the revised Facts Still Can’t Speak for Themselves (2015).

Eric is based in Chicago, IL, frequently traveling nationwide to consult with clients, conduct focus groups and assist at trials.
 

Boardwalk Seminar® 2025 will feature 29 programs presented  for trial attorneys and includes outstanding local and regional speakers along with top national speakers. 

A cornerstone of NJAJ’s mission is to advance the education and skills of the membership. 

This year's program features three days of thought leadership on topics related to improving the practice of plaintiff trial attorneys. Our faculty includes top litigators from across the country. 

* * * Special Offer * * *
Join NJAJ & Save $300 on Boardwalk Seminar registration.
If you join the New Jersey Association for Justice when registering for the Boardwalk Seminar 2025, you will receive the member registration fee ($200 less than the non-member rate) and as a part of this special offer you will receive an additional $100 off of the registration fee. Join NJAJ.

MCLE Credits
Thursday, May 1, 2025
This program has been approved by the Board on Continuing Legal Education of the Supreme Court of New Jersey for 3.60 hours of total CLE credit.
Of these, 0.0 qualify as hours of credit for Ethics/Professionalism, and 0.0 qualify as hours of credit for Diversity, Inclusion and Elimination of Bias.

Friday, May 2, 2025
This program has been approved by the Board on Continuing Legal Education of the Supreme Court of New Jersey for 3.0 hours of total CLE credit.
Of these, 0.0 qualify as hours of credit for Ethics/Professionalism, and 0.0 qualify as hours of credit for Diversity, Inclusion and Elimination of Bias.

New York - (Earn 3.50 Credits - Thursday/Earn 3.0 Credits - Friday)
Pennsylvania - (Earn 3.0 Credits - Thursday/Earn 2.50 Credits - Friday)

Full-Time Judges, Full-Time Law School Professors, 
Judicial Law Clerks & Law Student Members
Registration is complimentary for the seminar.
Pre-registration is required.

Course Materials
The seminar course materials will be online for attendees to download on April 25, 2025.

Registration on or after April 30th: 
An additional $25 will be added to fees for registering on the day of the program.

REGISTER FOR BOARDWALK SEMINAR 2025

If you have a disability that will require special assistance or services, 
please send a letter describing your needs.